PG Department of
Commerce and Management organized a workshop on Women Entrepreneurship
Development Programme ENPRENDIA funded by Grasmus in initiative of EU. The
guests for the day were Dr. Narinder Garcha, Assistant Dean, LPU and Dr. Rohit
Vij, Assistant Professor in Division on Entrepreneurship, LPU Phagwara. The
session started with a green welcome by Madam Mrs. Alka Sharma, Head,
Department of Commerce. In this sessions two areas were focused upon ie
Education Awareness and the use of technology. Mr. Garcha discussed the
problems faced by women in initiating their own venture. Mr. Rohit Vij gave a
comprehensive view of Design. Thinking and Key areas for startup and eco
system. He discussed as to what techniques of start up(s). One could follow to
make one’s business idea better than the others. He also discussed 8 different
ways of making the product marketable like Combine, Reverse, Eliminate , Adjust, Divide, substitute, utilize and
modify. He extrapolated the techniques with examples. It was a participative as
well as informative workshop. Vote of Thanks was presented by Mrs. Shikha Puri,
incharge of the Commerce Club. Principal Dr. Kiran Arora applauded the efforts
of the department for arranging such workshops.
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